The Power of Web Ads | Lost Coast Communications, Inc.

job openings

General Manager

The General Manager oversees, actively manages, and leads all operations and staff of all 4 of the radio stations and two online news websites. They also serves as the Sales Manager for the sales team, as the primary focus will be on revenue generation. Networking with the community and interacting with the public are both necessary functions of this position

Our next GM should have a demonstrated track record of success in growing business, managing creative people, and a commitment to living and working in the real Northern California. Strong technology skills, and excellent interpersonal communications are required.

Experience in one or more of the following fields is preferred but not required.

Advertising Sales
Marketing
Radio or Television
Newspaper/online news
Media

The General Manager oversees, actively manages, and leads all operations and staff of all 4 of the radio stations and two online news websites. The General Manager also doubles as the Sales Manager for the sales team. Networking with the community and interacting with the public are both necessarily functions of this position.

Responsibilities and Duties:

Oversees, coaches, inspires, and manages an energetic and independent sales staff. Hires, mentors, and retains new top performers while coaching existing sales team members. Instills a passionate and collaborative attitude in the sales team.
Manages, supports, and leads existing content development, business, and technical managers.
Develops and provides marketing tools and material to improve sales and marketing strategies.
Develops and strives to achieve monthly sales goals.
Develops, sets, and meets annual budgets.
Leads effort to bring new business to LCCI.
Manages all accounts and settles disputes between account executives
Lead weekly sales meetings and management meetings. Coach the sales team to develop solution-based campaigns for existing and potential advertisers.
Meets with individual sales team members on a weekly or bi-weekly basis to discuss goals, collections and over all strategies to improve sales.
Meets with admin, editorial and technical managers to discuss ongoing strategies and company goals.
Works the admin, editorial and technical managers to hire new team members, including reporters, DJs or operations people.
Work with Operations Manager to address HR Issues, including firing, hiring, compensation and discipline.
Works with clients directly in absence of Account Executives.
Collects money due LCCI when traditional methods have failed.
Networks with the community at large to bring brand awareness and new business to the company.
Attend events or activities that fulfills EEO requirements for broadcast radio stations.

Qualifications:

Must have a minimum of ten years of progressive management or leadership experience; in sales, marketing and or management experience.
High School diploma or equivalent is required. Bachelor’s degree in Marketing, Business Management, Communications, or relevant discipline preferred.
Strong Computer Skills.
Knowledge of Digital Media and broadcast radio.
Knowledge of the Humboldt County and surrounding areas.
Knowledge of creative writing and graphic design.
Ability to develop detailed operating budgets.
Demonstrated ability to analyze complex challenging problems and situations leading to optimal solutions.
Strong analytical, and problem-solving skills
Ability to develop the organization necessary to meet the group mission and to interface with other units within the company.
Excellent verbal and written communication required. Must be able to articulate information in presentation format in front of internal and external customers.
Excellent oral and written communication skills; dynamic presence and stellar presentation skills.
Demonstrated ability to manage performance through motivation and counseling of different levels of employees.
Experience required in selling to and maintaining relationships with key client decision makers and customer service aspects of customer relationships.
Must possess and maintain a valid driver’s license, proof of insurance and a satisfactory driving record.
Must be able to lift 50 lbs
Must be able to sit for a long period of time.

Pay: $85,000-$100,000/year, Full-time exempt

Resume and cover letter should be sent to officelcci@gmail.com Applications will be accepted until the position is filled.

Lost Coast Communications is an equal opportunity employer and highly values diversity, equity and inclusion. We are an equal opportunity employer, and make employment decisions on the basis of merit and without regard to race, religion, creed, color, age, sex, sexual orientation, gender identity, genetic information, national origin, religion, marital status, medical condition, disability, military service, pregnancy, childbirth and related medical conditions, or any other classification protected by federal, state, or local laws or ordinances.

KHUM Program Director

The KHUM Program Director oversees all functions and management of the station. The Program Director (PD) will maintain KHUM’s respect and relevance within the community by engaging with KHUM’s large and diverse audience, and curating Humboldt’s unique musical tastes. A successful PD will be able to work in a team setting or alone and have positive interactions with all staff affiliated with KHUM. Supporting upper management in the continued effort to grow listenership is essential to the position. The Program Director doubles as the Music Director.

Responsibilities and Duties:

● Perform the duties of Radio DJ:

Curate an entertaining and engaging radio show within the station’s format.
Host special features and shows approved by the Program Director.
Inform listeners of local, national, and global current affairs.
Engage professionally with fans both in and out of the studio.
Monitor and control station functions.
Conduct interviews with scheduled guests on relevant topics of interest to listener base.
Voice client commercials and company promotional spots.
Collaborate with station staff on creative writing and station programming.
Answer the request lines.
Make social media posts.
Available for nights and weekends for remote broadcasts or special events on ad hoc basis.

● Perform the duties of Station Manager:

Manage the stations on-air staff.
- Set schedules and approved time off requests for station’s on-air staff.
- Assign tasks to station’s on-air staff.
Monitor DJ radio shows.
Schedule and approve relevant interviews and guests.
Manage and oversee the station’s social media accounts.
Create and manage station promotional materials.
Update station website with current information about station promotions, contests, news, advertising, and other items of interest.
Actively monitor all station equipment to keep in working order.

● Perform the duties of Music Director:

Plan and schedule music.
Review new music submissions.
Maintain format relevant playlists.

● Plan and execute all programming for the station with the goal of creating an individual and unique sound for the specific format.

● Work to further the station’s goals and the company’s mission.

● Available for nights and weekends for remote broadcasts or special events on an ad hoc basis.

Qualifications:

● Minimum of 5+ years of radio experience.

● Management experience preferred.

● Demonstrated knowledge of radio broadcasting.

● Demonstrated knowledge of audio editing & production.

● Knowledge of the local community, Humboldt County and surrounding areas.

● Strong understanding and use of major social media platforms such as Facebook, Instagram, and Twitter.

● Knowledge and passion of the music and history of the station’s chosen format.

● Reliable transportation.

● Strong desire to strengthen our local community.

● Demonstrated strong computer skills.

● Ability to multitask in a fast-paced environment.

● Creativity and outside the box thinking.

● Strong problem-solving skills.

● Self-starter, comfortable working alone or within a group.

● Excellent listening, organization and time management skills.

● Work as a team with multiple departments such as programming and sales.

● Ability to communicate effectively and professionally, orally and in writing.

● Able to take constructive criticism.

● Maintain professionalism in all aspects of the job, including dealing with the public.

● Ability to sit or stand for long periods of time.

● Ability to use hands for operating the studio board.

● Ability to speak English fluently.

● Able to lift 50 lbs.

Salary: $18-$20 per hour

Position is Full-time

How to Apply: Email resume, cover letter, and air-check to officelcci@gmail.com

Lost Coast Communications, Inc. is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or another characteristic protected by law

Multimedia Sales Account Associate

The successful Sales Associate is comfortable working on their own while also flourishing as part of a larger team. Sales Associate works both remotely and, in the office, and spends most of their time prospecting, on appointments, entering orders and creating radio and online copy. Production of advertising is assisted by professional voice-talent and graphic design.

Responsibilities and Duties:

Sell radio and online digital advertisements.
Complete and submit accurate orders and ad copy forms.
Submit client paperwork for new accounts.
Manage and maintain client accounts.
Maintain accounts in the internal LCCI Advertiser Database.
Maintain good standing relationships with clients by visiting and meeting with clients at their place of business, on phone/video calls, in studio or elsewhere as needed.
Collect payment from clients, including accounts past due.
Create and manage ad copy for clients.
Strives to meet and exceed monthly sales goal.
Build and maintain a customer list, including prospecting and cold calling.
Attend weekly sales meetings.
Attend one on one meetings with Sales Manager.
Maintain healthy office and business relations.
Abide by the LCCI Rules of Engagement for interacting with prospective and current clients.
Perform other duties as required for special events or General Manager.

Qualifications:

Sales experience 1+ years.
Reliable vehicle with valid CA registration.
Valid CA Driver’s License.
Clean DMV record.
Maintain auto insurance coverage.
General knowledge of Humboldt County and surrounding areas.
Own and understand the use of a smartphone.
Own a personal computer (laptop preferred, Windows or Apple operating system).
Proficient use of email communication.
Proficient use of Microsoft Word and Excel. AE must own or provide their own subscription to this software.
Strong understanding of Google Drive and Google Docs.
Ability to learn and understand new computer software and programs with relative ease.
Excellent customer service.
Excellent listening, organization, and time management skills.
Ability to communicate effectively and professionally, orally and in writing.
Personable character and a strong negotiator.
Strong analytical skills and excellent attention to detail.
Ability to work independently and in a team.
Ability to sit for long periods of time.
Ability to use hands for typing, data entry and writing

Wage: DOE $18-18.50 per hour

How to Apply:

Email both a resume, cover letter and 3 professional refences to officelcci@gmail.com

On-air Radio DJ Substitute

The Substitute DJ’s primary role is to fill in for the regularly scheduled on-air staff when they need time off. This is an ad hoc job position and does not have a regular schedule. Open availability is a highly desirable qualification.

Responsibilities and Duties:

● Host the special features and shows.

● Inform listeners of local, national, and global current affairs.

● Engage professionally with fans both in and out of the studio.

● Monitor and control station functions.

● Know and understand the station basics to cover shifts of other DJs.

● Answer the request lines.

● Make social media posts if requires executing a show’s feature while covering a shift.

● Work to further the station’s goals and the company’s mission.

● Available for nights and weekends for remote broadcasts or special events on ad hoc basis.

Qualifications:

● Minimum of 1 year of experience preferred.

● Knowledge of radio broadcasting.

● Knowledge of the local community, Humboldt County and surrounding areas.

● Knowledge of major social media platforms such as Facebook, Instagram, and Twitter.

● Reliable transportation.

● Strong desire to strengthen our local community.

● Strong computer skills.

● Self-starter, comfortable working alone or within a group.

● Excellent listening, organization and time management skills.

● Ability to communicate effectively and professionally, orally and in writing.

● Able to take constructive criticism.

● Maintain professionalism in all aspects of the job, including dealing with the public.

● Ability to sit or stand for long periods of time.

● Ability to use hands for operating the studio board.

● Ability to speak English fluently.
● Able to lift 50 lbs.

Wage: $16.50-$18.00 per hour

How to Apply:

Send resume, cover letter and air-check to officelcci@gmail.com